Privacy Policy

Last updated: 1/28/26

Rel.ai is operated by RL Co. LLC, a United States–based company. This Privacy Policy applies to the Rel.ai platform available at https://meetrel.ai

1. Introduction

Rel.ai ("Rel.ai," "we," "us," or "our") provides software tools that help Amazon sellers and advertisers analyze and manage their own Amazon accounts. This Privacy Policy explains how we collect, use, store, and protect information when users connect their Amazon seller or advertising accounts to Rel.ai.

2. Information We Collect

When authorized by a user, Rel.ai may access information from Amazon APIs, including:

  • Seller account data (e.g., inventory levels, catalog data, pricing, and performance metrics)
  • Advertising account data (e.g., campaign performance, spend, and reporting data)

Rel.ai does not collect or store Amazon buyer personal information unless explicitly required by authorized API access and permitted by Amazon policies.

3. How We Use Information

We use authorized Amazon data to:

  • Provide analytics, reporting, and operational insights
  • Enable account monitoring and decision-support tools
  • Improve the functionality and reliability of our services

4. Data Sharing

Rel.ai does not sell, rent, or share Amazon data with third parties.

Access to Amazon data is limited to:

  • The authorized user
  • Rel.ai personnel and systems to operate and support the service

5. Data Security

Rel.ai implements reasonable technical and organizational safeguards to protect Amazon data, including:

  • Encrypted data transmission (HTTPS/TLS)
  • Access controls based on job function
  • Secure storage of credentials and tokens

6. Data Retention

Amazon data is retained only as long as necessary to provide the service or as required for operational, security, or legal purposes. Users may revoke authorization at any time through Amazon, after which data access is disabled.

7. User Control and Authorization

Users explicitly authorize Rel.ai's access to their Amazon seller or advertising accounts via Amazon's authorization flows (Login with Amazon / OAuth). Authorization can be revoked at any time through Amazon account settings.

8. Changes to This Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised "Last updated" date.

9. Contact

If you have questions about this Privacy Policy or data usage, contact us at:

Email: support@meetrel.ai